WorkGrantIQ

GrantIQ AI grant matching and writing for Canadian artists

An AI grant platform that matches Canadian visual artists to funding and helps them write the application. I designed and built it on my own.

Client
Own product
Role
Solo founder: product, design and development
Type
AI SaaS
Scope
Product strategy, Product design, Design system, Full-stack development, AI features
Year
2025–2026

Screens show my own test account, with sample applications.

Solo
Strategy, design, front end and back end
26
Scoped sprints, each starting with a Q&A before any code
2-sided
An artist app plus a portal where funders post grants and review applications
4
Pricing tiers, billed through Stripe
The GrantIQ home page: “More art grants. Less time.” beside a Canada Council for the Arts grant card with an 87% profile match and buttons to save it or generate a draft

01 · The problem

Artists lose funding to logistics, not talent

Canadian grants are spread across federal, provincial, municipal and private funders. Each has its own site, deadlines, eligibility rules and tone. Artists find them late, miss the fit, and rewrite the same artist statement and budget from scratch for every application.

The existing tools are databases. They list grants, but they don’t tell an artist which ones they can actually win, and they don’t help with the writing, which is where most of the time goes.

02 · My role

One person, the whole product

  • Product strategy: positioning, niche, pricing tiers and roadmap.
  • UX and UI: flows, wireframes, high-fidelity screens and the design system in Figma.
  • Build: Next.js App Router, strict TypeScript, the data model, the scraping pipeline, AI features and payments.
  • Delivery: 26 scoped sprints (19 core, 7 for visual arts), each starting with a structured Q&A before any code.

03 · What I found

Finding grants was solved. Fit and writing weren’t.

A review of Canadian grant tools and conversations with working artists surfaced three insights that shaped everything.

  • Competitors stop at discovery. Grant tools in Canada are search-and-filter databases. The gap was matching and writing, not listing.
  • The profile is the product. Match quality and writing quality both depend on how much the system knows about the artist. A rich profile, entered once, makes everything else work.
  • “Artist” is too broad. A painter, a ceramicist and a media artist apply to different streams, use different vocabulary and are judged differently. Generic advice reads as generic to juries.

04 · Decision 1

One discipline first: Canadian visual artists

I launched for one discipline instead of “all grant seekers.” Depth beats breadth early: narrowing let me build discipline-specific vocabulary, funder tone profiles and relevance signals that a general tool can’t match.

Canadian-first sourcing, from federal, provincial and .ca funders, became a differentiator rather than a limit. Onboarding branches by discipline, so the profile and the grant feed are relevant from the first session.

GrantIQ marketing page: “Not a generic form builder. Built for how art grants actually work,” with four cards: matches based on your practice, understands Canadian funders, writes like a funder wants to read, everything carries over
The positioning: built for artists and Canadian funders, not for nonprofits in general

05 · Decision 2

The profile is the engine, not a settings page

The artist profile holds the statement, CV, exhibitions, residencies, budget and portfolio. It’s the central object: it feeds matching, feeds the AI writer and publishes a shareable portfolio page.

Artists used to retype the same material for every application. Now they enter it once, and the AI gets the context it needs to write something useful.

06 · Decision 3

Show fit, not just results

Every grant carries a match score built from eligibility, discipline relevance and profile signals. A long list of grants creates work. A ranked, explained shortlist tells artists where to spend their limited time.

Deadlines are surfaced by urgency, so nothing is found too late, and a Kanban pipeline tracks every application from saved to submitted.

GrantIQ dashboard: the next step to continue writing, counts of matched grants and potential funding, the applications board, upcoming deadlines, best matches with a 92% fit, and profile readiness
Dashboard: the next step first, then matches ranked by fit and deadlines by urgency
Find Grants: four recommended grants with match scores from 92% to 42%, filters by status, category and province, and a note listing the profile details that would unlock more matches
Discovery: recommendations ranked by fit, and a prompt naming what’s missing from the profile
My Applications: totals for grants, pipeline value and win rate above a Kanban board with Saved, Drafting, Submitted, Awarded and Rejected columns
The pipeline: every application from saved to awarded

07 · Decision 4

AI that writes in the funder’s voice. The artist stays in control.

The AI Writer drafts an application one section at a time, from the project narrative to the budget justification, using the artist’s profile, the funder’s tone and discipline-specific vocabulary. Drafts stream in, so it feels collaborative and fast.

The artist edits; the AI never submits. Juries respond to specificity and fit, so a draft grounded in the artist’s real work and the funder’s language is a starting point worth editing, not boilerplate to rewrite.

  • Guidance beside every section: what the section needs, how to structure it, and the common mistakes to avoid.
  • Tone and length controls: formal, conversational or academic, and a target word count for each section.
  • Nothing is final until the artist says so: every draft keeps its history and can be regenerated or revised.
Write Application for the Ontario Arts Council Project Grant: a painter's project narrative streaming in, citing her series, exhibitions and materials, with the application's sections on the left and section guidance, writing tone and target length on the right
The AI Writer streaming a draft built from the artist's own profile: her series, exhibitions and materials
An empty Artist Statement section for the Ontario Arts Council Project Grant, with a Generate with AI button next to guidance on what an artist statement should answer and the common mistakes to avoid
Each section starts from guidance, and the artist chooses when to generate

08 · The design system

Closer to paper and gallery than to enterprise software

A compact, token-based system designed in Figma and built in Tailwind, shared by the artist app and the funder portal.

  • Colour. A vermilion accent (#E8411A) for action and urgency, a near-black sidebar for focus, and a warm paper canvas (#F5F2ED).
  • Type. DM Sans for interface and reading; DM Mono for amounts, deadlines and match scores, so numbers scan and align.
  • Components. Grant cards, match-score indicators, deadline chips, Kanban columns, profile entry blocks and a streaming editor.
  • Workflow. Figma, then HTML prototypes, then Claude Code. Design edits land as targeted section changes, so tokens and spacing never drift.

09 · Outcome

What shipped, and what I learned

Profile completeness turned out to be the metric that matters: every feature downstream is only as good as what the artist gives it. Designing and building alone kept the loop short, since a decision made in Figma was tested in code the same week.

  • The full artist platform: dashboard, discovery with filters, match scoring, the application pipeline and the AI Writer.
  • Stripe billing across four tiers.
  • A two-sided marketplace: a funder portal (funders.grantiq.ca) for posting grants, reviewing applications, analytics and verified badges.
  • A community layer: an artist directory, an event calendar and discussion threads on individual grants.

Narrowing the audience improved the product more than any feature did.

Funding Progress: a five-step journey from profile ready to first award, totals for applications submitted and potential funding, tips to improve your chances, and the strongest opportunities
Funding progress keeps artists applying while decisions take weeks or months

10 · What I’d do next

Measure the whole funnel

  • Track every step from match to saved, drafted, submitted and funded, and use it to tune the scoring.
  • Test the AI Writer with artists to find where they edit most, then improve those sections.
  • Expand to other disciplines with the same discipline-profile pattern.
  • Launch ScholarIQ, a scholarship product for students that reuses the scraper, matching, AI Writer and pipeline.

Hiring a senior product designer? Let’s talk.